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Fashion in motion

Posted by on Sep 8, 2014 in Digital

KENZO is showcasing its latest collection, Grace to the Nth Power, in the form of a virtual exhibition.

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From online to print

Posted by on Aug 18, 2014 in Print

The fate of print media has long been a topic of interest for media professionals, with many pointing out that it’s a dying...

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Is digital important in the luxury industry?

Posted by on Aug 12, 2014 in Brand Perspective, Digital, International, RESEARCH

With the digital age taking over most industries, the luxury industry has taken its time to tap into the online platform.

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Digital branding

Posted by on Aug 12, 2014 in Digital, TV

Mobile phone technology plays a significant role in the success of brands, and its role is set to widen for the foreseeable future.

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Luxury brands move on to YouTube

Posted by on Aug 4, 2014 in Digital, RESEARCH, TV

After Fendi’s recent social video about its pop-up shop in Shanghai, brands seem to be becoming more creative on Social media.

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